Online Tools and Strategy to Make Money Online
Archive for July, 2009
Is Facebook an Effective Marketing Tool?
Jul 30th
I created a Poll on my Facebook profile in regard to whether Facebook is really an effective marketing tool; the results were 100% Positive. All those who participated indicated it’s a useful tool for marketing.
Facebook falls under the Social Networking and to some level a Social Bookmarking tool. At first as an internet marketer I was reluctant to use Facebook as I didn’t think there is any commercial value in it. I had a profile created way back (about two years or so). It grew from 3 to about 300 friends. At some point I would decline to accept friendships from people I don’t know, Later this year in May 2009, I set an objective to create a new profile for self branding and for marketing my products.
I started with 7 friends who were not in my previous profile and come July 30, 2009 the friends count had grown to over 1,300 and counting in less than 3 months.
So what are my secrets?
- The Notes Application
I Imported feeds from my blog and every time I would update a new post it was posted on Facebook as well. My blog posts were interesting and actually irresistible so friends would share the notes on their articles and it would show am the original author. This led to an increased number of friend requests since the friends of friends wanted to connect so as not to miss on future posts. If you do not have a feed or blog you can use the one for this blog or try the one for Freelance Jobs
- Facebook Groups
Start a group about something that you believe in or have much knowledge about. Most people make a mistake of starting groups with their business name. However, most users will consider it as interruption as they are using Facebook as a social tool and are taking a break from work, so filling their inbox to join a company group is intrusive according to social standards. Imagine if you went to a social event and you met this person who even before they ask your name they start telling you our company is about this, our company is about that, we have some offers. That’s pure noise and if you value your time like me I guess you would just walk away.
That said if for example you sell health products then start a weight loss Group or Health tips or awareness but no something like “Heath Company PLC”. You can join my group on Supreme eMarketing | Make Money Online and See how I do it there.
- Facebook Profile
Imagine yourself as a product on shelf. Why would one opt to pick you onto their basket instead of someone else? Would you buy a product that is not branded on plain paper or recycled bag. Why am I saying this? I have seen user profiles with pictures of Pop stars and other celebrities. They also put their profile description some funny phrases like, “am just me” or “why do you want to know”. Ok. Let not me dwell the negative but rather insist you need to put a nice profile picture with a big Smile and some brief description of what you are about. If you are an Internet marketer or are already reading this, it makes you one. Then head over to my profile | Mike Ndegwa | and add me as a Friend and learn what else I do to Increase Value to My Internet Friends.
- Messages
Most People start groups and just watch them grow to big numbers. There are no discussions happening in the group. In most cases people who joined want to learn on that subject matter. This makes sending messages to your group vital and not to be feared. I send messages to my groups every 2 to 3 days and am not afraid of a mass exodus of people leaving the group because in every message there is value and I market Value. So my readers thank me for it. If you started a group and don’t have content. I have some 15,000 Private Label articles that you can rewrite to suit your voice. They are in over 250 categories and you can find them listed here. You can use them and even claim yourself as an author. It’s important that your audience view you as an Authority in your field. “People entrust their money with people they trust. The more they trust you, the more they buy from you” Author Unknown.
- Participate and Share
Companies do not have Facebook or Social Profiles but people do. People are social beings, it’s therefore advisable that you relate with others as a real live human. See the trending topics on people’s status, comment on them, and tell people what’s in your mind by putting a more natural status other than get complicated quotes all the time. Be yourself and don’t Spam people.
- Request People to be your Friends
I did this the first two weeks and I got a warning from Facebook. So don’t request more than 5 people a day, in as you much as you might have all the right intentions your actions may appear spammy as judged by Facebook bots and their no no-nonsense algorithms. If people ask you if you have met when you request for friendships, just be honest, introduce yourself and let them know you are networking. Some people consider their profiles and what they share to be very private and you should respect that and don’t be rude.
- Add friends from Lists.
If you have a list of friends in your newsletter or mailing list put them in an excel sheet, maximum 3,000 per list. Upload the contact file and Facebook friend-finder will screen all emails and will let you know who is on Facebook on who is not. I recommend that you only add or request friendship to those already using Facebook and desist from inviting those who have not joined already unless you have a very good and know list relationship.
- Personal URL
A URL is like a special link that takes people to your page e.g. my Facebook link is www.facebook.com/mike.ndegwa I share it everywhere I go, on forums, blogs and article directories.
If you follow the 8 steps above you account will grow and be fruitful on autopilot.
NB: There are many futures and ideas that you can use to make your face book experience awesome and profitable. The ones I’ve listed are those that have worked for me. You can share your experiences by commenting on this post.
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Affiliate Marketing Makes Money
Jul 30th
Ever since the Internet arrived, everything became so easy. It really accumulates your time and effort. With a couple of clicks from the Internet, you will gather information about anything, buy a product, and even make money. No need for office space and practically zero expenses. Don’t be contented with the classic ways of making money. Why not make money online? Try joining an affiliate marketing network and earn a lot of money.
Think no more. You can work with the time you prefer. No need to wake up early in the morning, no need to wear business suit everyday. You can work anywhere as if you’re having a vacation. You just have to bring laptop or iBook and spend the day out. Relax and watch the money filling your account. That’s possible! Many people are doing this on a regular basis.
Of course, there’s a little work and learning involved, but affiliate marketing has changed over the past couple of years. No need to worry about learning web design and making your own website because others can do it for you. No need to learn marketing on your own because you are given advice, tips and hints from marketing gurus that will help you in your own niche market and rake in the cash. People who run affiliate marketing networks are ready to help you. They’ll be happy to see you successful like them. It’s a win-win situation. Both will benefit and earn the money you all deserve.
Sign up for free today with MoreNiche™ and learn the excellent marketing techniques. Earn enough money and make your dreams come true! All these can be yours with only a bit of effort. Attain your goal and be financially independent with MoreNiche™.
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Official Gmail Blog: Unsubscribing made easy
Jul 26th
Official Gmail Blog: Unsubscribing made easy
Posted using ShareThis
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How to Make Money Online From Home
Jul 18th
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Sometimes I get people on Chat and they ask me. “How can I make Money Online?” I wonder where to start, since the topic is too broad. It’s like someone asking via an sms; “What is Algebra?” What answer would you give? It’s complex Right?
Can you imagine answering the later question on an sms, giving all those formula and characters that your phone doesn’t have. I guess that’s why education is expensive, because there is more than just defining the topic. The same case applies to Making Money Online it’s more than the definition, its a science. It involves training, identifying opportunity, practicing and getting good at it.
There are various ways in which you can make lots Money Online. In the broadest sense.
- Advertising – You have a website that people visit and other vendors targeting those visitors can advertise on your website
- Selling- You Identify certain Products that you can sell and the owners get you a commission Per sale. Or have your own products that you can sell.
- Virtual Employee- Your Skills can be outsourced remotely and you get paid to do certain tasks.
That’s it, any other Jargon you hear revolves around those three broad categories.
Online Opportunities
There are various Online Opportunities that you can secure and start making Money:
- Google Adsense – This is an adverting opportunity where you partner with Google to allow them to place ads on your site. this way you share revenue per click with Google by a formula only known to them. Its the easiest way to make money online but requires lots of hard work to get compelling content for your site and attract as much traffic to your Site. I’ve used this opportunity and have managed to generate between $100 to $ 150 per month, but I rarely put much effort on it. as i’ve realized there are other ways to make obscene amounts with the same efforts.
- Pay Per Post – This is where you have a blog like this one, that attracts lots of traffic and then offline product owners can pay you to review their products on your blog. Say, if you write about cars and web visitors come to your site to get car advice. Then when BMW is doing a new series launch, they can pay you to review their Product as they know you attract readers from their target market
- Forex Trading – As seen in the offline forex bureaus, they buy currency A and make a margin by selling it at a higher rate. Say if I buy $ 100 for Kes. 7,000 and then I sell the dollars to a tourist who is leaving the country for example for Kes. 80 Per dollar. that means 100*80 = Kes. 8,000. You see I spent Kes. 7,000 to buy $100 and I’ve sold the $100 for Kes. 8,000, that means I have kes.1,000 in profits. The same logic is applied online. Using the Right tools you can trade this and make loads of money.
- FreeLance – Your Photography, Typing, Customer Service, Programming, Design and other personal services can be outsourced to various companies and you get paid for it. This form of earning I don’t refer it a business, as it limits to you to the amount of work you can do for a certain number of hours. however, it’s usually better off than nothing.
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10 Reasons to Produce an ebook
Jul 8th
Would you like a way to stand head-and-shoulders over your competitors? One of the best ways to stand out among the sea of competitors is to be seen as an expert in your field.
One of the least expensive and easiest ways to achieve expert status is to write a book. No, I don’t mean finding a publisher and writing a book to be physically published! After all, you don’t want to wait years for something to hit the book store. If you want to establish yourself – and make money – in the easiest way possible, consider writing an ebook.
While this article talks about ebooks, the same benefits pertain to other types of information products. For example:
- Reports
- Manuals
- Tutorials
- Instructions
- Article Collections
- Courses
- Swipe Files
- Journals
- and much more!
Here are the ten reasons you should consider producing ebooks:
- Lead generation. Imagine that you are about to list your house for sale and you are searching for a listing agent. One web site offers a report entitled, “How to Sell Your House for Top Dollar in Under a Month”. Wow! That would be great information to have.In exchange, you only need to fill out a short form and include your contact information. After you submit it, you’ll receive the report.
This is a targeted lead which was almost free to obtain. The only cost is any promotion cost to bring you to the site.
- Automatic Distribution 24/7. Your “salesman” sells and delivers your ebook around the clock. And, since it is delivered over the Internet, you can sell worldwide with no worries about the cost or time of delivery.
- Easy to Update. If your industry or company changes frequently, printed material becomes obsolete quickly. When you provide information through an ebook, it’s easy and inexpensive to send updates to your customers. That’s a definite advantage for your customers – and your bottom line.
- Search Within the Document. If you are providing a long document, like technical instructions or a large book, your ebook allows people to search within the document and easily find a particular word or phrase. This adds extra value.
- Hot Link to Affiliate Accounts or Other Web Sites. Your ebook allows you to create hot links, so your readers are automatically sent to your web pages or affiliate products through your web link. By connecting within the document, you’ll have more people visiting – and buying – on those sites.
- Submit to Ebook Directories and Download Sites. Another way to build your list is to write an ebook and submit to numerous ebook directories. Within the ebook, make an additional offer so readers will visit your web site and sign up for your bonus.
- Brand Your Ebook and Make it Viral. If you operate an affiliate program, you can use your affiliates to promote it as well. Viral marketing is a great word-of-mouth way to promote a business that can snowball and take on a life of its own. It works especially well if your free ebook uncovers a problem and your web site (or the product linked from your ebook) solves it!
- Make Money. Once you’ve created your ebook, it’s easy to list it for sale. You can even take it further and sign up at sites like Clickbank, which is a great place to acquire new affiliates to market your products for you.
- Use as a Bonus. If you created an ebook for sale, you can develop 1-3 additional books on the same or complementary subject, and add them to the sales letter as bonuses. Some people buy a web site for the bonuses over the primary product… so bonuses get attention!
- First Step in the Sales Funnel. If you’ve ever taken a sales class, you‘ve probably learned about the sales funnel. Prospects become customers usually by buying a low-cost, valuable product that over-delivers. They are then “stepped” through the funnel with ever-increasing price points.An ebook is an excellent way to start people on your sales funnel. Plan this out on paper and develop your first 2-3 products at least, before selling your first ebook, so you are prepared. | Use eBookGold to turn the information people need into the income you deserve! http://www.ebookgold.com/index/supreme
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Top 10 Reasons to Have a Website
Jul 7th
Has the thought of owning your own web site ever crossed your mind? Whether you own a bricks-and-mortar business, want to turn a hobby into an income, or anywhere in between, a web site is an easy and inexpensive way to get the word out about your business.
Below are the Top 10 reasons people should consider owning a web site:
- Conduct Business 24/ 7/ 365. Imagine your website as your cyber-employee, presenting your goods, answering questions, and taking payments 24 hours a day, seven days a week, 365 days a year! This employee never quits, doesn’t complain, and doesn’t require a weekly paycheck.
Not only can you conduct business at any time, but your web site provides a unique way to grow your sales revenues. At no additional cost, you can promote a weekly or daily special, post a menu item of the day, or offer a coupon code for that day’s purchases only.
Make it easy for your customers to shop with you again and again. If you have a local store or office, be sure to provide a sign-up sheet or other means of gathering your customers’ email addresses, so you can contact them through email marketing as well as your web site.
And did you realize that your around-the-clock online business lets you find customers from anywhere in the world? You’re no longer restricted to your own neighborhood or time zone. Whether your product or service is delivered electronically or shipped conventionally, your website can explode into new markets while you sleep!
- Provide Business Information. How many customers call your place of business to ask routine questions? You know, things like location, hours of operation, and credit cards you accept.
A website lets you immediately provide information to prospects and customers any time of the day or night. They can view a map complete with driving directions from their home or office, get phone numbers, check your hours, and see what credit cards you accept. All without tying up employees’ valuable time, much of which is wasted answering the same questions over and over.
Your website can also serve as your real-time market resource. With permission, people can download your latest brochure or price list. Policy changes or price increases can be communicated instantly through your website ? without the time and expense of physically publishing and mailing them.
But don’t think these materials should be limited to written and graphical information. Imagine how impressed visitors would be if you added audio or video to your site to provide information or give an online presentation in a much more interactive way!
- Be Viewed as an Expert. It’s human nature to want to work with knowledgeable people who understand the needs of their market and strive to provide the best solutions. Your website allows you to do this.
Let’s face it. Most people go online to search for information. A website allows you to provide written, audio, and even video information online at no cost. Post articles about your company, industry, or product line, and press releases of the latest news.
Don’t limit it to your company. Showcase your customers! Include lots of testimonials (audio and video work the best). Share case studies about how your customers benefit from your products and services. And use “before and after” pictures if your niche lends itself to it, as they are always of interest to web visitors.
- Gather Leads. It’s quick and easy to add a squeeze page or opt-in form to your web site. Offer a special report or a bonus for signing up for your newsletter, special report, or ecourse. These people are interested in what you have to offer, so make it easy for them to become part of your email marketing system ? and keep them informed and in touch.
- Increase Profits by Selling Information Digitally. It costs next-to-nothing to produce ebooks, MP3s, and audio recordings, because there are no “hard” costs associated. This means that, aside from selling costs, all of the profits go to you!
- Reduce Costs. Hand-in-hand with making more money is being able to save more of the money you make! The cost of producing four-color brochures is staggering for the average small business. The cost is minimal if you produce it digitally, using existing equipment, and post it online. Instead of printing costs and paper brochures that take up space, your website allows visitors to download the same brochure at no cost to you.
Employee costs can also be reduced as customer service becomes more efficient. Online FAQs (Frequently Asked Questions) can address many of your prospects’ questions without calling or emailing your office. And a 24/7 web presence allows customers to place orders online – at their convenience – with no help from sales personnel.
- Expand Your Business Through Partnerships. Combine the power of your website with your expertise, and you can build a great sales team to help you promote your products and services. The best part is that your sales team won’t cost you a dime until it makes you money!
- Enhance Your Customer Service. Your 24/7 website could be the first place your clients visit when they have customer service needs. Add a page of Frequently Asked Questions and a News section and you’ll have fewer calls and emails to your staff. Survey customers and find out what services they’d like to use online and your website can take over even more.
Why not add online forms that can be downloaded and read or completed before a face-to-face contact (perhaps a loan form or insurance form). Let your customers request an appointment or get a bid through your website. They will appreciate your new-found efficiency as much as you do!
- Test-Market New Products and Services. While you can get feedback for any type of business, it’s especially easy to test online products and services. A website allows you to conduct online polls and surveys to find out what’s on the minds of your prospects and customers, what they like, where they’d like to see improvement – the topics are endless. It’s like having an online focus group without paying those big bucks!
- Stay Competitive. Every day, more of your competitors are staking their claims on the Internet. Marketing 101 tells you that you don’t want to be last to market. Your competitors are building relationships and prospecting your customers every day. All businesses, whether selling to a local market or worldwide, simply cannot afford to be without a web presence.
Everybody needs a website. If you already know why you need one, find out how to build it! Go to http://www.websitewizard.com/index/supreme Whether it’s a webshop or hobby site – use WebsiteWizard to create it! No programming or design skills required.
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Top 15 Ways to Build Your Subscriber List
Jul 6th
Email marketing Link = http://www.getresponse.com/index/supreme can be profitable for any business, no matter what kind of product or service you are selling. It is significantly cheaper than other advertising methods and it helps build credibility with your subscribers. As a result, you can generate more sales and profits.
The Sure Fire Way To Increase Your Sales By 300% With Little Effort
The foundation for successful email marketing is a targeted, responsive and permission-based email list. If you have a list of subscribers that trust you and consider you an expert, you’ve completed the first step and are on your way!
Below you will several list-building ideas that will help you make the most of your email marketing efforts:
- Provide useful, relevant and unique content. Your visitors will not give you their email addresses just because they can subscribe to your newsletter free of charge. You have to provide unique and valuable information that will be useful to your subscribers.
- Add a subscription form to every page of your website. Make sure it stands out so it is easy to find. If appropriate, you can also include it in more than one place. For instance, your opt-in form might always appear in the top-left corner of your site, while you also include an opt-in at the bottom of some of your popular articles.
- Make it easy for your reader to sign up. The more information you request, the fewer people will opt-in. In most cases, a name and an email address should suffice. If it’s not necessary, don’t include it here. (Note: If you don’t have a Privacy Policy, put the words “privacy policy generator” into a search engine and you should be able to find a suitable form for your readers to review.
- Publish a Privacy Policy. Let your readers know that they can be confident you will not share their information with others. The easiest way to do this is to set up a Privacy Policy web page and provide the link to it below your opt-in form.
- Show your first issue or other sample to your visitors. This lets potential subscribers review your newsletter before they sign up to determine if it is something they’d be interested in.
- Archive past newsletter issues. A “library” of past newsletters is both appealing and useful to visitors and builds your credibility as an authority. In addition, if your articles are written with good SEO techniques in mind, they can send additional traffic to your web site through good search engine positioning.
- Contact other newsletter publishers. Introduce yourself and explore ways you may be able to help each other. Perhaps you can introduce other publisher’s newsletters or print articles they have written to your list, with a link to sign up. When you contact them, be sure to tell them why you think THEIR readers would like what you have to offer and why YOUR readers would benefit from their newsletters. This is a win-win scenario; both of you will build your lists faster!
- Give away bonuses subscribers can use. Create an opt-in bonus for joining your subscriber list. You can write an ebook or PDF report, or even hire a programmer to create downloadable or web-based software. But don’t limit yourself to only a gift for new opt-ins. Remind your readers that the next bonus is coming soon. People hate to miss out on things. If you systematically pass on “goodies” throughout the year, your subscribers are unlikely to leave.
- Ask your subscribers to pass it on. Word of mouth is a powerful viral technique that works great with email marketing. If your subscribers find the content you share with them to be informative, they will pass your newsletter on to their friends. This can be a good source of new subscribers.
- Let others reprint your newsletter as long as the content is not modified. Many webmasters and newsletter publishers are actively looking for high-quality content and, if they reprint your newsletter, you will get new subscribers, traffic and links pointing to your site.
- Include a “Sign Up” button in the newsletter. If you are using plain text instead of HTML, provide a text link to your subscription page. You may feel that this is not required because the subscriber is already on your list, but remember that readers will forward your newsletters to others, or reprint it online. You want to make it easy for them to subscribe.
- Add a squeeze page. A squeeze page has one goal ? to get an opt-in and build your list. Think of it like a mini-sales letter for your subscription or opt-in bonus. It features a powerful headline and a couple of very important benefits that should make subscribers salivate to sign up to your list. Once created, use a service such as WordTracker to find hundreds of targeted keywords, and advertise there using pay-per-click advertising from Google, MSN and Yahoo.
- Include testimonials on your squeeze page. This is crucial. Put 1 or 2 strong testimonials from satisfied subscribers on your squeeze page. This can be in any format, but you may find that multimedia (audio or video social proof) is more “believable”. To increase that believability, include full names, locations and/or urls; don’t use “Bob K, FL” as a testimonial name.
- Blog religiously. Blogging is a great way to communicate with your potential customers, and it creates a nice synergy with your email marketing. Be sure to include your newsletter sign-up form on each page of your blog. You can start a free blog at Blogger or WordPress.
- Post on other blogs. Post great comments and information on similar blogs with a link to your squeeze or opt-in page. Also comment on others’ blogs through trackbacks. In most cases, your comments will be posted on their blogs with a link back to your site. This is an easy way to generate new traffic and subscribers.
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