Online Tools and Strategy to Make Money Online
Business Process Outsourcing
How to Make Money Online From Home
Jul 18th
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Sometimes I get people on Chat and they ask me. “How can I make Money Online?” I wonder where to start, since the topic is too broad. It’s like someone asking via an sms; “What is Algebra?” What answer would you give? It’s complex Right?
Can you imagine answering the later question on an sms, giving all those formula and characters that your phone doesn’t have. I guess that’s why education is expensive, because there is more than just defining the topic. The same case applies to Making Money Online it’s more than the definition, its a science. It involves training, identifying opportunity, practicing and getting good at it.
There are various ways in which you can make lots Money Online. In the broadest sense.
- Advertising – You have a website that people visit and other vendors targeting those visitors can advertise on your website
- Selling- You Identify certain Products that you can sell and the owners get you a commission Per sale. Or have your own products that you can sell.
- Virtual Employee- Your Skills can be outsourced remotely and you get paid to do certain tasks.
That’s it, any other Jargon you hear revolves around those three broad categories.
Online Opportunities
There are various Online Opportunities that you can secure and start making Money:
- Google Adsense – This is an adverting opportunity where you partner with Google to allow them to place ads on your site. this way you share revenue per click with Google by a formula only known to them. Its the easiest way to make money online but requires lots of hard work to get compelling content for your site and attract as much traffic to your Site. I’ve used this opportunity and have managed to generate between $100 to $ 150 per month, but I rarely put much effort on it. as i’ve realized there are other ways to make obscene amounts with the same efforts.
- Pay Per Post – This is where you have a blog like this one, that attracts lots of traffic and then offline product owners can pay you to review their products on your blog. Say, if you write about cars and web visitors come to your site to get car advice. Then when BMW is doing a new series launch, they can pay you to review their Product as they know you attract readers from their target market
- Forex Trading – As seen in the offline forex bureaus, they buy currency A and make a margin by selling it at a higher rate. Say if I buy $ 100 for Kes. 7,000 and then I sell the dollars to a tourist who is leaving the country for example for Kes. 80 Per dollar. that means 100*80 = Kes. 8,000. You see I spent Kes. 7,000 to buy $100 and I’ve sold the $100 for Kes. 8,000, that means I have kes.1,000 in profits. The same logic is applied online. Using the Right tools you can trade this and make loads of money.
- FreeLance – Your Photography, Typing, Customer Service, Programming, Design and other personal services can be outsourced to various companies and you get paid for it. This form of earning I don’t refer it a business, as it limits to you to the amount of work you can do for a certain number of hours. however, it’s usually better off than nothing.
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Protecting Your Search Engine Rankings
Apr 17th
Your website’s ranking on search engines is a vital element
of your overall marketing campaign, and there are ways to
improve your link popularity through legitimate methods.
Unfortunately, the Internet is populated by bands of
dishonest webmasters seeking to improve their link
popularity by faking out search engines.
The good news is that search engines have figured this out,
and are now on guard for “spam” pages and sites that have
increased their rankings by artificial methods. When a
search engines tracks down such a site, that site is
demoted in ranking or completely removed from the search
engine’s index.
The bad news is that some high quality, completely
above-board sites are being mistaken for these web page
criminals. Your page may be in danger of being caught up in
the “spam” net and tossed from a search engine’s index,
even though you have done nothing to deserve such harsh
treatment. But there are things you can do – and things you
should be sure NOT to do – which will prevent this kind of
misperception.
Link popularity is mostly based on the quality of sites you
are linked to. Google pioneered this criteria for assigning
website ranking, and virtually all search engines on the
Internet now use it. There are legitimate ways to go about
increasing your link popularity, but at the same time, you
must be scrupulously careful about which sites you choose
to link to. Google frequently imposes penalties on sites
that have linked to other sites solely for the purpose of
artificially boosting their link popularity. They have
actually labeled these links “bad neighborhoods.”
You can raise a toast to the fact that you cannot be
penalized when a bad neighborhood links to your site;
penalty happens only when you are the one sending out the
link to a bad neighborhood. But you must check, and
double-check, all the links that are active on your links
page to make sure you haven’t linked to a bad neighborhood.
The first thing to check out is whether or not the pages
you have linked to have been penalized. The most direct way
to do this is to download the Google toolbar at
http://toolbar.google.com. You will then see that most
pages are given a “Pagerank” which is represented by a
sliding green scale on the Google toolbar.
Do not link to any site that shows no green at all on the
scale. This is especially important when the scale is
completely gray. It is more than likely that these pages
have been penalized. If you are linked to these pages, you
may catch their penalty, and like the flu, it may be
difficult to recover from the infection.
There is no need to be afraid of linking to sites whose
scale shows only a tiny sliver of green on their scale.
These sites have not been penalized, and their links may
grow in value and popularity. However, do make sure that
you closely monitor these kind of links to ascertain that
at some point they do not sustain a penalty once you have
linked up to them from your links page.
Another evil trick that illicit webmasters use to
artificially boost their link popularity is the use of
hidden text. Search engines usually use the words on web
pages as a factor in forming their rankings, which means
that if the text on your page contains your keywords, you
have more of an opportunity to increase your search engine
ranking than a page that does not contain text inclusive of
keywords.
Some webmasters have gotten around this formula by hiding
their keywords in such a way so that they are invisible to
any visitors to their site. For example, they have used the
keywords but made them the same color as the background
color of the page, such as a plethora of white keywords on
a white background. You cannot see these words with the
human eye – but the eye of search engine spider can spot
them easily! A spider is the program search engines use to
index web pages, and when it sees these invisible words, it
goes back and boosts that page’s link ranking.
Webmasters may be brilliant and sometimes devious, but
search engines have figured these tricks out. As soon as a
search engine perceive the use of hidden text – splat! the
page is penalized.
The downside of this is that sometimes the spider is a bit
overzealous and will penalize a page by mistake. For
example, if the background color of your page is gray, and
you have placed gray text inside a black box, the spider
will only take note of the gray text and assume you are
employing hidden text. To avoid any risk of false penalty,
simply direct your webmaster not to assign the same color
to text as the background color of the page – ever!
Another potential problem that can result in a penalty is
called “keyword stuffing.” It is important to have your
keywords appear in the text on your page, but sometimes you
can go a little overboard in your enthusiasm to please
those spiders. A search engine uses what is called
“Keyphrase Density” to determine if a site is trying to
artificially boost their ranking. This is the ratio of
keywords to the rest of the words on the page. Search
engines assign a limit to the number of times you can use a
keyword before it decides you have overdone it and
penalizes your site.
This ratio is quite high, so it is difficult to surpass
without sounding as if you are stuttering – unless your
keyword is part of your company name. If this is the case,
it is easy for keyword density to soar. So, if your keyword
is “renters insurance,” be sure you don’t use this phrase
in every sentence. Carefully edit the text on your site so
that the copy flows naturally and the keyword is not
repeated incessantly. A good rule of thumb is your keyword
should never appear in more than half the sentences on the
page.
The final potential risk factor is known as “cloaking.” To
those of you who are diligent Trekkies, this concept should
be easy to understand. For the rest of you?cloaking is when
the server directs a visitor to one page and a search
engine spider to a different page. The page the spider sees
is “cloaked” because it is invisible to regular traffic,
and deliberately set-up to raise the site’s search engine
ranking. A cloaked page tries to feed the spider everything
it needs to rocket that page’s ranking to the top of the
list.
It is natural that search engines have responded to this
act of deception with extreme enmity, imposing steep
penalties on these sites. The problem on your end is that
sometimes pages are cloaked for legitimate reasons, such as
prevention against the theft of code, often referred to as
“pagejacking.” This kind of shielding is unnecessary these
days due to the use of “off page” elements, such as link
popularity, that cannot be stolen.
To be on the safe side, be sure that your webmaster is
aware that absolutely no cloaking is acceptable. Make sure
the webmaster understands that cloaking of any kind will
put your website at great risk.
Just as you must be diligent in increasing your link
popularity and your ranking, you must be equally diligent
to avoid being unfairly penalized. So be sure to monitor
your site closely and avoid any appearance of artificially
boosting your rankings.
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Internet Marketing Income Opportunities:
Feb 26th
Download a copy of this post here : Major Sources of Income Online (35)
There are a thousand ways in which one can make money online: As an Individual and as a registered company as well.
As for me I’ll concentrate on 18 major sources which can get you a recurrent source of income on an ongoing basis.
Just before we deep our feet in the opportunities of making money on the internet, it’s wise to understand a few things of what online business and is not.
First, Online Business or Internet Marketing is not a form of employment where you will look for great benefits in terms of insurance cover, house allowance, energy- fuel allowance etc. It’s a Business.
Not many people would like to be business owners or are comfortable running their own business.
According to Robert Kiyosaki, Author of Cash Flow Quadrant – who is also the author of Rich Dad, Poor Dad? Everyone falls in any of the following places in the table
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Employee |
Business Owner |
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Self Employed |
Investor |
- E: Employee – working for someone else.
- S: Self-employed or Small business owner – where a person owns his own job and is his own boss.
- B: (Big) Business owner – where a person owns a “system” of making money, rather than a job to make money.
- I: Investor – spending money in order to receive a larger payout in.
We all want to be on the Right side of the quadrant and therefore agree to work on it. I believe that’s why you signed for this newsletter i.e.
- If you are an employee you would like to attract more pay from your employer.
- If you are a small business owner maybe you are looking for more opportunities to complement your income or improve the ones that you already have.
- If you are a business on the other side you are looking for ways to automate your business transactions to reduce overheads and boost profits.
- If you are an investor you are looking for an opportunity to put your cash and be the next Google or Face book.
As an internet marketing Consultant it’s hard to tailor in to reach each individual but at least I believe I’ll be able to give some definite direction to every subscriber.
Regardless of your career, you must realize that marketing is not a department but it’s the business and you must therefore from today, start thinking like a marketer if you want to achieve your financial objectives and stay away from debt.
Most Guru’s or Internet marketers will teach you ways of monetizing your business online and teach you on how to make money on the internet but none of them teaches you how to be a marketer.
For you to succeed online you must start thinking like a marketer and do so onwards. You must try and see how you can make money in every way and every situation.
Let me break the news to you… Money is good.
Most arguments at home and in the workplace are a lack of money.
Money used as a source of power to do the wrong things and defy justice is evil on the other hand the lack of it can be a source of even greater evils, stealing, killing, and conning.
As you see the title above, it promises on 18 ways of making money online, before I reveal to you I’ve laid a foundation first, subsequently I’ve illustrated a cash flow quadrant that shows how all the money in the world is made. Thereafter, I’ve elaborated on the importance of being a marketer so as to make money online.
Lets get this clear, it’s not like I despise other careers and am obsessed with marketing after all who wants to be a “Sales Person”. However, if you change your attitude you will realize that no money can be made in the world unless a sale has been made. Other than just making money by being a marketer, you also improve other areas of your life, e.g.
- You sell your skills to others easily
- You get good social skills
- You pay for products at reasonable price other than hyped prices.
- You get others to agree with you more easily and much more.
Let’s head to the online Opportunities: but first answer the following questions:
Am I willing to run my own Business?
Am I willing to be a Marketer?
If you have answered positively, then I believe you are ready to embrace the context of Building an Online Business. Below are the various opportunities and remember, my way is not way is not the only way, there are a million other ways. If you have all the time in the world, you might want to test every method out there or invent your own, just hope you don’t get lost in the wilderness and will make it eventually.
Let’s cut the B.S. and get straight to the point
1. UzaNunua.com
It’s easy for me to write eBay as a portal for buying and selling but as a Kenyan am trying to remain in context to my subscribers and reveal to them opportunities that are for real and can make money for them. Here you simply list your products, whether it’s old furniture, used books, new or old cars or any form of services that can be paid for.
2. Information Products or Digital products
People want to benefit from your expertise, but the problem is, you have not written it down, maybe you know of an accounting formula on excel that can remove duplicate records, or you have much knowledge on child care and pregnancies. People are willing to pay for this information. That’s why we buy newspapers, magazines and hardcopy books. Sometimes don’t you wish you could have all these on an electronic book in your computer or by just typing a few keywords on Google? You can start your own site and start selling eBooks and software. A personal friend of mine George Ngondo is a good example on the same. He’s the author of “The Effective Job Search Guide” cv-guide.net he started selling the book on book stores but today he’s making sales in the Global marketplace.
3. Work from Home
There are diverse opportunities in this one. You can be someone’s virtual assistant, or writing medical transcripts e.t.c. You can also do personal services e.g. article writing, web design and shared projects. Also you can identify with companies abroad who have interest in your country for certain products, you can therefore develop a site targeting local people, send introduction letters when you identify a buyer they ship for your client and you are paid some commissions without incurring investment costs. You can try AliBaba.com and see how.
4. Adsense
Adsense is a program from Google. Especially if you own a content website you can easily join and allow Google to randomly place ads on your site and every time someone clicks on the ads you are paid for it. You could earn a few cents per click or even a few dollars per click. I participate in this program in my other websites and I receive checks every my cumulated earnings reach USD 100.00
5. MLM – Multi Level Marketing
These programs use the same marketing model as the offline businesses like Tianshi Kenya and GNLD. They are based on a technology that generates a special link to its members. A good model is the success university. Where members pay a monthly subscription fee to access internet marketing materials and the members make more money by referring others to fall under them. In this category one needs to be careful just like in the offline MLM there is genuine programs like Tianshi Kenya and scams like the pyramid schemes same case applies to the online business.
6. Coaching/ Consulting
Hope you have seen ads of online universities and so on. There is much in this field that you can explore. If you are an accounting expert and employed in an auditing firm you can choose to monetize your expertise by put up a website to market yourself. There are entrepreneurs and business people who prefer to get expert advice from individuals as opposed to companies.
7. Web Hosting
Most people think web hosting requires one to invest in huge servers and a satellite of bandwidth, but that it’s not true. You can always become a reseller of an established company and get to repackage the products in your own way. Follow this link to become a reseller; all you need is a general purpose Visa card.
8. Social Network or Web 2.0
Yes social networks like face book, digg or stumble upon. You can start one that is more targeted. The owners of these sites do the task of gathering people of similar interests together and when everyone is busy doing their thing they sell advertising space on a pay per action or rental basis.
9. Free Lancer
Don’t wish there is someone who can develop your company Logo, do some emarketing campaigns, draft a terms and conditions for your services, update something on your site, draw a balance sheet or profit and loss account for your business. You can make money in two ways in this kind of opportunity. One you can develop such a portal for the local market or participate in bidding for those jobs in the global sites. Check rentacoder.com
10. Business Process Outsourcing – BPO
This is a more advanced business model of freelancing where you can set up a call center and bid for contracts from companies willing to outsource some of their processes offshore. You can start here: outsourcing.org, however to get big contracts you might be required to travel abroad to seal deals with targeted business partners. Learn more here, Business Process Outsourcing in Kenya
11. Paid Blogger
An example of a blog is Supreme Internet Marketing I can get paid to review a product A for a company X and post it here, especially if the product is beneficial to my readership. However, there are 3rd party companies that link advertisers and bloggers and get bloggers paid from USD 5 $ to USD 100 per post. PayPerPost is one of them.
12. Domainer
This is not the same as web hosting or reseller hosting. In actual sense a domain is like a virtual real estate. You can register a domain add value and resell it as a website or you can secure premium domains and sell them at a higher cost than the annual rental. Right now .co.ke domains are up for grabs and you can reserve generic names that cannot be trademarked e.g. “capital”, “finance”, “love”, and “kiss” and so on the list is endless. You might make huge amounts of cash but it requires patience. Also be careful not to be caught up in trade mark issues and so on. You can reserve .co.ke domains at the cheapest rate possible on this link: http://www.superprofitsmedia.com/eac
13. Affiliate Marketing
Affiliate marketing is what drives the internet. It means that you refer people to the product owners’ site and they and when they get to buy you receive your lion share of the commission. Some service companies give recurrent commission for the period the customer you referred is with the said company, while others pay huge one off finders’ fee or commission. These companies use an affiliate tracking software that places a cookie on the buyers’ computer and when they register their details the customer is placed on the affiliates account. You can promote you special link on social sites like face book, email signatures or even on your website. You can try several affiliates and see how the system works. Use these links and register at no cost, send the links to your friends and try to monitor your stats inside your account.
http://www.superprofitsmedia.com/eac
*On the landing page try and identify an “affiliate” or “Partner” link to register. Have this in mind and try to identify such links and you might just land on a program that will earn you money. I will post more on this topic in the coming days.
14. GPT – Get Paid To…
Maybe you have received these kinds of requests on your mailbox. Get paid to take surveys, get paid to view ads, get paid to read email, get paid to surf, and get paid to send eCards and so on. As for me I don’t consider them to be serious sources of income especially if you are a serious business owner. However, research companies can adopt these methods to take survey online. I believe most people are more than willing to give more information in governance, banking and other sectors. There is potential though, I know people who earn a stable income using such methods.
15. Sports/ Gaming
These involve opportunities like playing online poker, games, online Casinos. It’s just a form of Gambling. I don’t recommend it, but if your lifestyle is such you can participate in the same. A word of caution: Avoid Scams, refrain from giving your credit card details, your residential address, banking details and form of personal information. People are cruel out there and may use your identity to commit cyber crimes. As much so, there is need to worry if you are dealing with a legitimate company.
If you dream of the jackpot today might be your lucky day. Try this link
http://www.superprofitsmedia.com/gamble
16. Trading
In its broadest sense it involves trading of commodities both locally and in the Global marketplace. There are stocks that trade stocks online or even much popular is the Online Forex trading. With online Forex trading when you understand the online technicalities you just apply the offline tactics of buy low and sell high. The beauty of it is the business is legitimate and in any business you are bound to make profits or losses depending on various factors including your decisions and timing. I know several individuals who have invested in these systems
Copy this link to download Forex trading software
http://www.superprofitsmedia.com/forextrade
You can as well trade in commodities by being creative. Sky is the limit. I’ve a friend of mine who started an online car bazaar with only a small investment of Kes. 35,000. Like I told you earlier Building a business online is just about being a marketer. Allow me to call my friend “Joe”. Joe invested in a website after visiting various car bazaars and agreeing on a commission per lead and per sale. He took pictures from the car sales yard and posted them on the internet. He started promoting his site using different methods including email marketing and he was able to make sales of cars he has not invested a coin in. When you continue learning from my tips your creativity is the only constraint that keeps you apart from making millions online.
17. Services
You can offer services online and charge per transaction. A good example is mamamikes.com. I’ve also seen other websites coming up offering directory services, classifieds and so on. As for me I write killer email campaigns that have proven to be a success, I also let Newsletter subscription services, hosted and local mass email programs, sms and autoresponder services among others. There is so much more I do I even forget to market and package all my services. Knowledge is power and it increases on using. I want you to be rich and/or stay rich by increasing your revenue streams. Now keep your ears wide open.
18. Membership sites
In offline thinking, why do people pay for membership clubs? It’s the benefits that come along. Today you can start your membership site where members pay a passive income on a recurrent basis and now it’s up to you to think of the benefits. A site like Success University uses an MLM and/or affiliate marketing program to recruit new members. However, the principal foundation is that members acquire resources and training at discounted rates and at a centralized place as opposed to otherwise gets the resources for themselves in scattered places. There are unlimited ways in which you can create a membership site.
19. Money Transfer Services
No matter how you automate services there still people who do not want to change and adapt to new methods. You can start a small business where, you can use your PayPal and/or Money Bookers account in and allow people in the Diaspora to send you cash through any of the above accounts and then submit the funds to their loved ones upcountry through m-pesa then earn some commissions per transaction or in percentage. You might need to find on the required licensing so as to run a fully fledged Business and win peoples trust.
20. Donations
NGO’s run on donations, so don’t be surprised. There are lots of Softwares and services out there offered out there where they are given for free and the users donate to support the programs so that they can continue benefiting on the same. There are products out there which are sold by donations i.e. there is no price tag, you just put the amount you want to pay and proceed to check out. In a society where people are obsessed with free things and no heart for charity, then you might not want to try this. Otherwise your efforts will be for nothing and offering your products henceforth might bleed you dry. Also if you believe in a course or some form of activism then this might be a good choice. Remember the Obama Campaign was purely run on donations from his supporters. If you have successfully run a not-for profit organization you might want to try this option.
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In times of financial trouble, the forex market is there for you! Open a forex trading account with eToro today to benefit from forex market volatility with the lowest spreads online. |
Related Free Lance Projects on GAF:
Business Process Outsourcing in Kenya
Sep 11th
An increasing number of international firms are outsourcing to offshore locations by
contracting large numbers of staff to work in virtual offices from any location. For example a credit company in US can outsource a call center in Kenya to do support work for them.
There are many outsourcing activities that target individuals and established call centers as well. Some of the Major categories are:
- Writing and editing – It includes copy writing, proof reading, news articles, writing professional resumes, Newsletters and speech writing
- Translation Services – it entails re writing scripts to a local language or to an interpretation software
- Graphic Design and multimedia – Print ads, Bronchures , designing business cards, catalogues, Logos, model building, web design, streaming media etc
- Call Center- Email response management, contact centers, telephone answering services, sales and support
- Advertising & Marketing – Radio jingles, telemarketing, search engine optimization Search Marketing, internet research, business to business etc
The government’S vision 2030, Kenya is to become an ICT hub by
making Kenya a BPO destination to compete with the likes of India , Mexico
and Philippines .The laying of the fibre optic cable and the construction
of the digital villages in each constituency are geared towards this end.
Due to large lack of right information and numerous scams, a large
percentage of the unemployed are unaware of these alternative means of
getting employment yet many have access to internet services. The few call
centres operating in Kenya are too mean with the information for fear of
competition.
Benefits of outsourcing jobs in Kenya:
- It will provide a platform to market your products and services to the
un-banked Kenyans. Since all international payments are transacted through
banks, it will provide a source for potential customers
- The gains from employment will lead to improved economic activities
including the flow of capital and investments and eventual demand for
financial products.
- Reduction in societal problems; rural-urban migration, traffic
congestion, slums, insecurity and increased growth in rural town and
centers.
- As more people will be ready to embrace the virtual office concept, it
will provide an appropriate moment to market your broadband internet
services as the most reliable connection.
- Economic empowerment and poverty reduction being the main MDG, this
initiative should be a key strategy in alleviating poverty and economic
dependence in the LDCs, brain drains and illegal migrations
If you are an individual who would like to work from home and make money from the internet then you may do yourself good Securing a copy of Outsource Profits and learn how to build an online Business that you can operate from anywhere.
If you want to set up a call center then start bidding for some jobs here
If you would like to contact the author use the form below
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In times of financial trouble, the forex market is there for you! Open a forex trading account with eToro today to benefit from forex market volatility with the lowest spreads online. |
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